Sam Court

My career has explored projects in creative digital environments across the UK, USA and Australia. I thrive on opportunities that employ user-centred design techniques to create new value.

I’m most interested in the intersections between Service Design, Design Management, and Product Management, where I can leverage my skills and experience, while affording some capacity to continue learning.

Recent Roles

Product Manager – Demand Shaping
Department of Education, NSW Government – Oct 2025 to present

Service Design Coach
Department of Education, NSW Government – Nov 2022 to Sep 2025

Service / Business Designer
DCS, NSW Government – Sep 2018 to Nov 2022

Design Consultant @ ABC, SBS, Fox Sports, Digital.NSW & GOV.AU
Pragma Team – Apr 2017 to Jun 2018

Service Designer on Gov.au, Dashboard.gov.au, Digital ID
DTA, Federal Government – Jun 2016 to Apr 2017

User-Centred Design Teacher
– The Monkeys – Jun 2018 to Dec 2018
– Macleay College – Sep 2016 to Dec 2018

Case Studies

• Fixing Digital Funding in the NSW Government
  Digital funding was broken Digital services are vital in any modern government. They help to build trust by meeting citizens… Read more: Fixing Digital Funding in the NSW Government
• Improving UX across the VisionPT digital ecosystem, while reducing staff turnover and operational risks
  Project: Design research to understand the users and usage of their various digital products. Background: VisionPT is a personal training… Read more: Improving UX across the VisionPT digital ecosystem, while reducing staff turnover and operational risks
• Developing a pan-ABC content program to help with Australia’s obesity problem
  Project: In Australia, like much of the western world, two-thirds of adults and one-quarter of children are overweight or obese.… Read more: Developing a pan-ABC content program to help with Australia’s obesity problem
• Designing a Digital Identity to provide the right balance between privacy & convenience.
  https://www.dta.gov.au/blog/govpass/ Making the process of proving who you are online simple, safe and secure. The Individual Identity program of work… Read more: Designing a Digital Identity to provide the right balance between privacy & convenience.
• Improving transparency about digital service transformation with Dashboard.gov.au
  https://dashboard.gov.au/ Where government can publicly report how its services are performing. The Performance Dashboard product had been made public whilst… Read more: Improving transparency about digital service transformation with Dashboard.gov.au
• GOV.AU – Making it easier for Australians to interact with government, without needing to know how government works.
  https://www.gov.au/alpha/ Researching with a wide range of users revealed the need to unify services and information from across government into… Read more: GOV.AU – Making it easier for Australians to interact with government, without needing to know how government works.
• Designing an artful end-to-end customer experience for buying craft beer
  https://www.mocu.com.au/ Where the world of art collides with the artisans of craft beer to create a multichannel ecommerce experience. Lion’s… Read more: Designing an artful end-to-end customer experience for buying craft beer